How useful do you think to know how Google search works? I believe it is essential if you want your site or site of your friend or site of your church/organization prosper and bring the fruit.
Let’s say you have a website that gives information about event that you are leading and you want as more people as possible to know about this event and subscribe to it. You made a questionnaire about source of knowledge about event among later visitors and found out that only 10% has come to your event via website, what a disaster! you had only 10 people registered to event and only 1 got to know about it through the website! You start to look at site’s statistics and find that only 5-10 people visiting your site during a day, there are definitely more people that you come across on daily basis then your site has visitors! Why is that so? because major source of all visitors is search engine. Search engine indexing your pages and returns results while person looks for words related to your event theme. But for some reason when someone makes search in Google, your event’s promotion appears on the page number 24 (for example) Regular user of internet would NEVER go that far, people look through 10 pages at max, the rest are lost for their attention. Continue reading “How Search Works” »
As many of you know, organic traffic is auto-populated in Google Analytics reports using a default search engine list curated by Google. It is also possible to add smaller search engines manually into the tracking code snippet, using the _addOrganic method ; but it’s nicer when Google does it for us. Continue reading “Google analytics show traffic drop.” »